data.header not wrapped in f:render.text here — ctaHeading also feeds an aria-label attribute below (line ~22), and the edit-mode wrapper would corrupt that attribute value. {data -> f:render.text(field: 'header')}{f:translate(key: 'footer.ctaHeading', domain: 'sflg_sitepackage.messages')}

{ctaHeading}

{data -> f:render.text(field: 'subheader')}

{data.header_link.title -> f:format.trim()} {customCtaLabel} {ctaLabel}